First opened in 1875, the bakery at 34 rue Yves Toudic has withstood the test of time without ever really changing. It features painted glass ceilings, beveled mirrors, and antique paneling. Although it is a listed Historic Monument, the place is far from a museum piece. Since 2002, Du Pain et des Idées has been upholding a unique philosophy of the trade within these walls. A local staple that has stayed true to its origins.
People come for the Pain des Amis®, a large bread meant for sharing, with a golden crust and a dense, aromatic crumb, slow-fermented and baked daily in our oven. They come for the chocolate-pistachio escargot, too, which has become a cult favorite over the years. For the fresh apple turnovers, the orange blossom brioche, the traditional custard flan, and the thin tarts made with seasonal fruit. The same principles apply every time: the finest ingredients, meticulous craftsmanship, and a true passion for taste.
Everything is made on-site using rigorously selected ingredients. Our flour, eggs, milk, dried fruit, and chocolate are organic, often locally sourced, and sometimes bought directly from the producer. Our milk, for instance, comes from the Ferme du Domaine de Beaulieu in Seine-et-Marne. This high standard is reflected in every product, crafted as much for taste as for well-being. Our intentionally limited range allows us to maintain consistent, uncompromising quality. Everything else follows the rhythm of the seasons, the harvests, and the oven.
Du Pain et des Idées now serves specialty coffee by Coutume, a Parisian roaster renowned for its fine roasting since 2010. Enjoy espressos, lattes, and cappuccinos alongside our viennoiseries.
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